News pointing to the future of marketing, from the co-founder of content strategy tool Zuum.
Has Nick Denton really reinvented comments?
The answer, it turns out, is ‘No’. However, it’s an interesting article tapping into a major question around conversation and community engagement.
Via @gigaom
NBC and Facebook to Announce Olympics Partnership
If you doubt the value of Facebook data, consider that NBC will be essentially devoting a chunk of their valuable media time to promote Facebook, in exchange for Facebook data around their Olympics broadcast.
Via @DeanPraetorius
Cleaning Up the Seedy World of Apps, Facebook Style
More news that demonstrates the power of Facebook’s data. This approach is very badly needed, and also exposes the vulnerability of companies (like Apple), who in many ways continue to operate along traditional lines of communication.
Via @wired
1939 World Series color footage
A bit OT for a digital marketing blog, but I found this quite moving. Feels oddly modern and vintage at the same time.
The Big Data Playbook for Digital Agencies
Big data, big opportunities for agencies.
Via @mashable
The 11 Ways That Consumers Are Hopeless at Math
Funny and informative look at the psychology of buying.
Via @datamarket
2012 Summer Olympics Facebook Timeline
A lot of interesting news bits leading up to the big events.
Via @ckanal